1.Which method of application for identification is most popular?
There are five styles for application of identification in all in the WBSA's norm. The degree of popularity is arranged from high to low as following: presiding strategy, participating strategy, summing up business idea, publishing especial writings on business strategy and taking exam, that is, the order of qualification for application in the norms is also that of the degree of popularity. The more popular application would be accepted with preference in the same conditions.

2.What is presiding the drawing-up of the case of business strategy?

The first item in wbsa's methods of identification for business strategists says: presiding the drawing-up of all-round cases of business strategy. How to explain presiding? There are two meanings about presiding, one point at the starting-point of thinking, and the other is that of command. If you are the main strategist in a case, the leading thought comes out from your mind, you are the core during the course of drawing-up and practice of the case, then, you''ve presided the drawing-up of the case. When being manager, you not only expound the task of strategy, but also organize your underling or invite experts to overcome the difficulty aiming for the difficulty and opportunity facing to your company. The course of drawing-up and practice is done under your leading although the main idea is not from you, then, you also preside on drawing-up of the case.

The applicants should pay the special attention to: if you are only in charge of part of one big strategy case, which you belong to presiding or participating the drawing-up of the case? It is a relative concept between presiding and participating. You belong to participating as for a big case, however, you belong to presiding as for the part in your charge.

3. What is the all-round case of business strategy?

The case on business strategy that the applicants draw up must be all-round by command of WBSA's norms. The relationship between the word of synthesis and the word of unity is relative. It is by the following three points that the specialists judge whether one case is synthesized or unitied.

The first one: whether all of the courses of strategy thoughts include the three steps: arrangement, judgement and creative.

The second one: whether the course of the drawing-up and practice of the case is included the three steps: demonstrating, decision-making and practising.

The third one: the effect of the practice. That is, after the practice of the case would make out what kind of the effects for the main body practising the case and the market around the body including the direct effect, indirect effect, recent effect, distant effect, actual and anticipating effect.

4.What is the applied case?

The case offered by the applicants must not be in the mind but have been applied by the command of the norm.Having been applied means that the case has made out the business behavior but not required to have applied all. Those in the course of application also belong to having been applied.

5.Whether the case of the not-good applying effect or the failure case has the qualification to application?

It is not necessary for case to be successful as the anticipating effect.

The strategists play an important role in the success of one case, however the condition of the planner or the change of the market would give rise to the decisive effect. It can not be illustrated that the planner is being wrong by these kinds of case. Even if the planner is somewhat wrong himself, it is impossible for him to be wrong, generally, there are some advisable, if many of the advisable ideas exist, and the planner has the deep assay of those false, then it is very necessary for the case to be beyond the passing-score.

Please refer to the example of the norm of strategy case about the method of writing the strategy case.

6. What is the business idea?

In accordance with the regulation of WBSA, some business idea must be included in the material of application even if the applicants make the strategy case the main application materials. Therefore, most of the applicants should touch on and arrange some business idea.What is the business idea means that the planners have the individual business experience.Business experience can be created from the following aspects in terms of the source of generation of knowledge: the cognizance of the applied knowledge which was learned form the theory comes out in the course of practice.; the theory is summed up from the practice; the business idea is summed up through observation of others?practice or the social phenomena. So, the business experience points at the comprehensive experience.

In terms of the time of the knowledge抯 application, the business experience can not only face either the pass or the future, but also make the availability on the passing or future business active. Some business experiences just make effect to the pass, such as making profit through the investment to the inner stock, which is useless for the present and the future, but it is the result that the applicants created the history, which reflects the strategy level of the applicants alike. The way of thoughts is useful although the content of the experience has no value. Some business experience might be useful in the future, for the present environment of the social economic and politic cannot yet support the application of the creative business idea, however, the prepared idea might be used first only if the social condition becomes mature.

The above mentioned business experience must be individual. What is the individual business experience?

The meaning of the individual is embodied in the following three aspects (1) the new concept, that is, the planner provide a very good business idea, especially creative. It may not be very punctual judging by the academic, but it discovers some of the business rules imaginatively, lively and creatively. It also can explain some business phenomena usually existing in the real society but making people get into puzzle. (2) the individual method, that is, the idea that planner expounds is not original, even every old idea, such as the known idea that the man can be used without suspicion, or else cannot be used, which almost becomes one idiom in the scope of business. What is important is that the planner gives rise to ten kinds of examples of the idiom and points out that the suspicion amounts to the no-suspicion in another ten different situations. He or she also demonstrates ten methods to appreciate the man, which is specific and practicable. (3) the deep experience, that is, the business idea need the annotation by the planner's own business experience no matter whether the idea belongs to the type of new concept or the type of special method.

7. What is a piece of idea?

In accordance with the norm of identification, the quantities handed by the planners use the piece as the unit. The standard of a piece of business idea is that its business idea is in the nature of integrate.

The method of writing on the business idea refers to the example of the norm of the business idea.

8. What is participating creatively and participating technically?

In accordance with the norms of identification of business strategy planner, the business strategy planner need to participate at lease one strategy case, and the participation must be creative; the participation of the business planner must be technical in terms of the norms of identification of business planner. The presiding and the participating are a pair of relative conception. Generally, the participators work under the leading of the presenter, however, the group constituted by the presenters includes those in charge of the details of the strategy case, those in charge of collecting information, assaying or researching materials, and those in charge of arranging and assembling materials. It is impossible to accomplish the case without the above three kinds of men (excluding high-tech presenter and simple strategy case). But there are distinguishing existing among the content, method, depth and contribution of the work that the three kinds of planner do.

Those in charge of the details of the ensemble strategy case carry out the series of the case in some specific aspect when they are assigned the specific work after the presenters expound the project as a whole and assign the specifics. Nobody gives them the concrete of work and the way of thoughts in detail. All of them depend on the individual thoughts and action until the work corresponds to the requirement of the presenters. In this way, these men participate the project creatively.

Those in charge of the collection, assay, arrangement and announcement of information are also the main power in the course of drawing up the strategy case. For example, they compile the questionaires of market in order to clear out the situation of market under the command of the presenters: they help to embody the thoughts of the presenters in the layout: they devise the system of internet for spreading out the information in order to cooperate the plan for attracting the client. All this work contains some technicality, so the actions of them belong to technical participation.

These work such as typing, replicating, delivering and cleaning belong to service work and contains litter technology, so they cannot be looked as the rest-on of identification.

9. What is the specific business writing and the business article?

In accordance with the norms of WBSA, the business strategist can use the specific business writing as the materials for application, and the business strategy planner can use the business article as the materials for application.

The business writing is written by the strategist, who is the first writer (excluding compiling). They are the books published publicly including the content of the operation of microscopic economy, the skill of running, the management of undertaking. They have the nature of practice and can be used by the businessmen directly.

The business article can be used in the business active directly. The planner as the first writer use it to explain some business phenomena, project, tendency and those practice problems the business circle meets.

10. What is the training and the exam in the system of WBSA?

WBSA also forms the method of training, examination and the identification alike the traditional way. However, considering the difference of the strategy in the aspects of thoughts-ability and working-ability, the method would not be development actively by WBSA.

The examiners?ability on the knowledge of arrangement, judgement and creation will be tested in the exams of strategy. In the course, the test of the ability of creation will be the emphasis for the business strategists, as for business strategy planner, the ability of judging will be an emphasis, and as for business planners, the ability of arrangement will be more emphasized. The principle of depth and intensity of training is shown as follows: the quality amounts to the requirement of the first item for business strategists, that is, the ability and the knowledge that the business strategists have will be enough to preside the drawing-up of one case and exploit at least five business ideas, whoever through the text of the business strategy planner will have the ability of participating creatively business case and exploiting at least five business ideas. The business planners will be enough to participate the drawing-up of business case technically.

The content of training and testing is abstractly divided by the following three parts: arrangement, judgement and creation, and each part includes both knowledge and technology. Arranging knowledge includes the collection, compile, and being on file of information or the management of enterprise and so on; the skill of arranging includes the use of the system of Internet, the writing of the normative format of the feasible report, the devise of market questionaire, the layout and print of materials for enterprises? propaganda, etc. The knowledge of judging mainly includes technical economy, assay of enterprises?finance, the running mechanism in the main trade, economics, administration and mail laws, etc; the skill of judging includes diagnose for enterprise, feasible assay of project economy and feasible assay of project-running and so on. The creative knowledge mainly includes philosophy and public relationship and so on. The skill of creation mainly includes strategy skill, practice tactics of strategy; etc. Moreover, all of the examiners in different levels should master the basic theories , all kinds of WBSA抯 norms and the practice regulations for the business planners in the different degrees.

The norms and procedure of operation for identification

The trustees of WBSA come from each country in the world, and they are in charge of the survey groups in their own countries. The survey group previously sees to the materials handed in by the applicants, through the previous measurement, the groups report all about the applicants to WBSA, through the second measurement, the certifications will be sent out by the WBSA.

The advisory agencies, offset agencies and licensed agencies will be generally built up by the trustees uniting pundit specialists in order to expand business strategy and serve in more convenient way.

So, as for applicants, identification is divided by two procedures : the procedure of advisory, and the procedure of application.

The procedure of advisory: the serve of advisory can be got by applicants through the state or local advisories, which will help applicants understand and master the norms of WBSA in the suitable way. In the leading of advisory agencies, the applicant arranges his own business cases or business idea in the right way. The agencies hand in the application materials to the measurement group in place of applicants in the mature moments. After that, they direct the applicants to revise their own materials further. The applicants will enter the next procure if the materials are passed.

The procedure of application: after the group of specialists finish the previous measurement of the each applicants?materials, the applicants should expound the application to the advisory agencies after they are informed that the previous measurements have been through. Advisory agencies in the place of applicants hand in the materials to the system of WBSA, the certifications will be handed out after the pass of second measurements.

The above belongs to the direct identification of none-examination. The procedure of indirect identification through examination will be regulated by the agencies in terms of the concrete conditions in each country, which must be fixed in with the norms of WBSA.